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January 5, 2016

Social Media is Driving Business

Do audiences really read anything anymore?  When is the last time you saw someone standing behind a newspaper?  Not since Barney Fife tried to hide and spy on a burglar! Today audiences are staring at their phones and they are WATCHING videos! And not just funny cat videos either!  They are watching marketing videos, product videos, and informational videos.  Today, audiences are GOOGLING IT!



According to Cisco, by 2017, video will account for 60% of all consumer internet traffic.  Video is the future of content marketing and numerous studies show that more than half of successful companies are already incorporating video into their sales efforts.  Nielsen Research claims that 64% of marketers expect video to dominate their plans for advertising.   A recent campaign by Volkswagen with three videos reached an audience that viewed them over 155 MILLION times.  This proves that videos are viewed and shared, then viewed and shared again.  Being able to use the audience to deliver YOUR video content is the way of the future.  


Finding viewers and driving them to your website will sell your products and services.  Video can engage, explain and entertain.  Forrester’s research says one minute of video is worth 1.8 million words!  And remember, nobody is reading ANYMORE!   The great news is the value you receive from video production.  One video can be shared MILLIONS of times.  Just ask Volkswagon!  And you can place your video on multiple platforms.  Twitter, Facebook, Instagram, your website, email, and the list goes on and on and on!  


Put yourself in the pocket of your next customer.  Get on their devices.  Get into their hands.  Get yourself noticed with video marketing content!  Ground Floor Video has been producing Award Winning Videos for over ten years!  Your next customer is just a marketing video away.  Call Ground Floor Video today and start getting your business shared across the internet!

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